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Ad Quality Policy Ad Quality Policy is committed to providing a fair value exchange between buyers, sellers and users and to that purpose, uses commercially reasonable efforts to provide participating buyers and sellers with a safe, transparent, and fair marketplace. We expect our advertising partners to follow certain policies on quality and behavior of ads and landing pages that are permitted through our platform(s).

By using the platform and services, each Advertiser/Demand side partner (hereafter referred to as Buyer(s)) agrees to these Policies, which may be updated at any time by posting notice of such changes on our website or by otherwise providing notice. All Buyer(s) understand that it is their sole responsibility to keep themselves updated on all policies available here. reserves the right to reject, suspend, or remove from its platforms any Buyer(s) at its sole discretion. These policies do not limit’s discretion in any way.

Buyer(s) shall defend, indemnify and hold harmless and its affiliates, and each of their officers, directors, employees and agents (each an “Indemnified Party”) from all third party claims and liabilities (including reasonable attorney’s fees and legal costs) arising from or relating to (a) any violation of this Ad Quality Policy by Buyer(s) (even if an exception has been granted), (b) any violation of applicable laws, rules, or regulations (even if an exception has been granted), or (c) any infringement or misappropriation of any intellectual property right of a third party (even if an exception has been granted). Buyer(s) will also be responsible for complying with Children's Online Privacy Protection Rule (COPPA) and California Business and Professions Code Section 22580 (“BPC 22580”) regulations based on relevant flags transmitted in bid requests.

I. Platform Policies

II. Ad Creative & Behavior Policies’s platform focuses on sites with premium content. Advertisements that promote, contain, or link directly to the following types of content shall not be approved.

Buyer(s) are also prohibited from sending us ads that:

Landing pages

The above mentioned policies also apply to all landing pages. In addition to these

III. Enforcement

Any user can raise a concern about an Ad that may be violating these policies by contacting at has the right to temporarily pause or terminate any ad campaign or Buyer(s) found in violation of these policies at any time. Ad Campaigns may not commence until is satisfied that the policy is no longer in violation.