Media.net is a leading global advertising company with one of the most comprehensive portfolios of advertising technology in the industry across search, native, display, mobile, local, products and video. Media.net manages high-quality ad supply on over 500,000 websites and its platform and products are licensed by some of the largest publishers, ad networks and other ad tech companies worldwide.
By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide. By revenue, Media.net is the second largest contextual advertising business worldwide.
Media.net has 1300+ employees in key operation centers across – North America, Europe and Asia. Media.net's US HQ is based in New York, and Global HQ in Dubai.
| By Region | By Device Type |
|---|---|
| US: 90% | Mobile: 62% |
| UK, CA: 5% | Desktop: 38% |
| Rest of World: 5% |
We build products that auto-learn and optimize to display the most relevant ads and offers, in formats that provide a balance of user experience and revenue, while also providing industry leading user privacy protections. This creates long-term sustainable value and, at the same time, maximizes publisher revenue and provides high ROI to advertisers.
Media.net simplifies online advertising by building top-tier products across multiple segments within ad tech such that all of the customers' needs are met without them having to engage multiple vendors, or at their option, to use the Company's platform to unify the solutions from multiple vendors that they want to manage.
Our offerings incorporate proprietary machine-learning algorithms, sophisticated data processing, and detailed analytics capabilities to successfully target users.
We currently manage traffic that generates 70+ million paid ad clicks each month. By contrast, at the industry average display CTR of 0.08%, it will require others an estimated 87.5+ billion display ad impressions per month to generate this volume of ad clicks.
Media.net's suite is constantly self-optimizing based on its ability to analyze and learn from vast volumes of data. Additional data obtained from the volume of transactions on the platform make its algorithms more intelligent, leading to higher quality matching, stronger ROI for advertisers, and increased revenue for publishers. As a result of this high quality matching, Media.net attracts even more sellers, which in turn attracts more buyers, leading to strong network effects.
We are the original creators of the display-to-search (D2S) ad format, a highly sophisticated method of monetizing display placements by identifying user search intent and displaying relevant search keywords, which lead to display of search ads bought by advertisers on a CPC pricing model.
Advertisers see extremely high conversion/sales through this format, without the risk of having to buy CPM impressions-based media where they run the risk of paying for media with which users do not engage. Hence, D2S enjoys uncapped advertising budgets as it is perceived as a 'cost of sales' rather than an 'operating expense' from a discretionary marketing budget.
Media.net's robust technology platform, extensive product features, rigorous quality and compliance standards, and experience in quickly ramping to achieve scale represent meaningful and lasting competitive advantages that have generated powerful results for Media.net's publisher and advertiser clients. It is the result of several years of focused research and substantial investment.
It employs a large, talented technology team of hundreds of engineers, which has helped bolster its capabilities in ad targeting, yield optimization and machine learning. Media.net's platform is supported by a flexible and scalable infrastructure, built in-house with operations worldwide. The platform is powered by machine learning algorithms, sophisticated data processing, detailed analytics capabilities and a distributed infrastructure. It would currently take 100 engineers more than four years to replicate Media.net's world-class advanced technology platform.
We have dedicated teams covering a wide range of technology, business and process innovation.Our commitment of substantial resources—people, capital, time, and ideas—to drive technology innovation that generates original ideas, strategies and new opportunities help our partners become more successful in the face of a rapidly changing world of online advertising.
Our Account Advisors and Traffic Analysts are experts in the field of online monetization & advertising. They implement solutions that are tailored to each client's needs and adopt a systematic approach, along with repeatable processes, that build sustainable value. We are on the path to fulfilling the dream Media.net was started with: becoming the provider of choice for publishers, advertisers, ad networks & agencies worldwide.
